This website is an archive of the work of Marietje Schaake in the European Parliament between 2009 and 2019. Marietje can be reached at

In your face: ensuring facial recognition technology remains a force for good

Video of World Economic Forum (WEF) panel

Facial recognition technology presents the opportunity to bring exciting and groundbreaking benefits to people and institutions around the globe. But with these benefits also comes the potential for challenges and abuses. As facial recognition technology advances at a global pace, it is everyone's responsibility to ensure that it is used in a way that respects human rights and reflects the world in which we want to live. How should the world come together to set the ground rules? What is the role of government, civil society, and the companies that create and use this technology? This session brings together leading voices from across government, business, and civil society to examine ways we can ensure that this technology, and the organizations that develop and use it, are governed by the rule of law.


  • Kay Firth-Butterfield, Head of Artificial Intelligence and Machine Learning, World Economic Forum Centre for the Fourth Industrial Revolution
  • Kenneth Roth, Executive Director, Human Rights Watch
  • Marietje Schaake, Member of European Parliament
  • Brad Smith, President, Microsoft Corporation
  • Henry Blodget, CEO, Co-Founder, and Editorial Director, Insider Inc.

Watch the video here.